• 3 - Strategy

The Evergreen Loop Strategy for CTV Creators

If I were building a TV channel from scratch today, I would not start with “How do I go viral?” I’d start with a much

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The Evergreen Loop Strategy for CTV Creators
  • 10 - Foundations

From Zero to First Channel – The Simplest Path

When I first heard about Connected TV (CTV) and FAST channels, I’ll admit - I felt a bit lost. There were acronyms flying around, discussions of “streaming vs linear TV,”

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From Zero to First Channel – The Simplest Path
  • 4 - Distribution

The Hidden Power of FAST Platforms for Small Creators

If I had to sum up the TV business in one sentence right now, I’d say this: TV is no longer one place - it’s a

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The Hidden Power of FAST Platforms for Small Creators
  • 2 - Build

Mistakes That Kill New TV Channels Before They Grow

A beginner-friendly, step-by-step guide from idea to a working channel  If I’m being honest, most new “TV channels” don’t fail because the founder lacks passion. They fail

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Mistakes That Kill New TV Channels Before They Grow
  • 2 - Build, 3 - Strategy

What Top Earners Do Differently with Their Roku Channels

Hello! I’m writing this as a fellow Roku channel owner who’s been around the block a few times. When I first dipped my

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What Top Earners Do Differently with Their Roku Channels
  • 1 - Monetization

Owning Your Audience on Connected TV – A Creator’s Guide to Monetizing Beyond Ads

I see a lot of content creators hustling on YouTube or social media to grow their audience. What most people don’t realize is that in 2026 you

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Owning Your Audience on Connected TV – A Creator’s Guide to Monetizing Beyond Ads
  • 14.2 - Smart TV Ecosystems

Amazon Fire TV OS as a Smart TV Platform for TV Channel Owners, App Developers, and Content Publishers

Amazon Fire TV is no longer just a line of sticks. It is a connected - TV platform stack: operating system, app store, home - screen discovery layer,

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Amazon Fire TV OS as a Smart TV Platform for TV Channel Owners, App Developers, and Content Publishers
  • 7 - Creator Business

The Backend Business Most Creators Forget to Build

 A Creator’s Wake-Up Call  I remember the exact moment it hit me: I was heads-down editing a video at 2 AM, fueled by my third

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The Backend Business Most Creators Forget to Build
  • 2 - Build

How to Create a TV Channel That Attracts Sponsors (Without Begging for Their Money)

I vividly remember the moment I realized just how much the TV landscape had changed. In early 2025, Fox’s free streaming channel Tubi

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How to Create a TV Channel That Attracts Sponsors (Without Begging for Their Money)